Discover why scalable and authentic audience engagement is so important for brands in Financial Services

Recently we had the pleasure of sitting down with accomplished CTO, Speaker, Author and Academic, Dr Sally Eaves to discuss influencer marketing, her journey into the space, and the best ways of working with influencers in order to develop genuine value for your audiences.

Listen in to this latest instalment of Cogcast, hosted by Cognito’s Director of Innovation, David Simpson, as he unpacks how brands can engage and interact with influencers, examples of how and where it has worked well in the past, and some practical advice for marketeers looking to get started.

To discover how Finfluence can support your influencer marketing goals, you can request a demo or learn more about how Cognito can help you activate your influencer strategies in 2024.